Greetings from Jane!

Good afternoon all

Just dropping you a line to say hi and introduce myself - I'm also a teacher in the communications and media department at CIT and will be assisting Toni with running the online courses while she takes a much-deserved break over the festive season.

A little bit about me - I'm diploma and degree qualified and have been working in PR for around 9 years now. My most recent position was National Communications Manager for the RSPCA, a role I held for four years before leaving last December to establish my own business. I now spend my time consulting in PR, teaching, freelance writing and even doing a bit of casual radio producing!

I've already had e-mail discussions with several of you and will be keeping an eye on the blog posts in case there are any problems or questions I can assist with.

If you'd like to contact me directly, you are very welcome to do so - just e-mail jspeechley@gmail.com or phone 0414 354 928.

Warm regards

Jane.

PR campaign development Part 2, Exercise 1: Communication tactics used for different audience groups

Urban/city dwellers
Media, advertising, websites, competitions, events, SMS, MMS, email, internet, blogs, search engines, electronic news services, CD’s/DVD’s.

Rural communities
Media, printed materials, Community service announcements, sponsorship, community meetings, lobbying, Videos.

Media
Printed material, annual reports, advertising, websites, speeches, sponsorship, presentations, community meetings, events, celebrity spokespeople, awards, lobbying, email.

Employees
Printed materials, annual reports, DVD’s/CD’s/Videos, speeches, presentations, email, internet/intranet,

Politicians
Media, printed materials, advertising, community service announcements, websites, DVD’s/CD’s/Videos, speeches, community meetings, events, awards, lobbying, internet,

Primary school children
Media, printed material, advertising, DVD’s/CD’s/Videos, websites, competitions, celebrity spokespeople,